I chose the BEAR brief first because it is the one that caught my eye the most. I have been interested in BEAR products for a while and the fruit wind ups are one of the best snacks out there. I also chose it because I think it is quite suited to my illustration, which is based a lot around character design.
I chose this brief because I am really interested in getting into doing something like this. I love cards, postcards and wrapping paper and finding ones with beautiful designs is so fun to collect and to use. I would like to do something like this in the future when I am a working illustrator, so to have the opportunity to try it now would be good for my practice.
The last brief that I chose was also because I am very character driven when it comes to doing work so I think that this brief would suit me really well. I have read Roald Dahl books since I was a very small child so the characters are very dear to my heart, so it would be fun to replicate them in my own style.
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